Apple TV has achieved its first victory over ESPN in the realm of Formula 1 broadcasts. Company official Eddy Cue announced that the viewership for the Australian Grand Prix last weekend on Apple TV surpassed the viewership for the same race on ESPN last year.
Redaksiya reports that this result strengthens Apple's position in the competition for Formula 1 broadcasting rights. According to Eddy Cue's statement, the number of viewers recorded on the Apple TV platform during the Australian Grand Prix exceeded the number of viewers who watched the same race on ESPN a year prior.
This success demonstrates that Apple's investments in sports broadcasting are yielding results. By acquiring the broadcasting rights for Formula 1 races, the company aims to promote its platform to a wider audience. Eddy Cue emphasized that this achievement further confirms Apple TV's potential in the field of sports content.
